It was a match made in heaven, at least if your heaven includes wonderful coffee. When Douwe Egberts, the world's second largest coffee roaster, teamed up with Royal Philips Electric, one of the world's leading innovators in electronic devices, the result was bound to be sensational. The Senseo coffee pod system is the product of a partnership between two world leaders in their field with a common background.
Douwe Egberts
Egbert Douwes opened a small shop in Joure, The Netherlands back in 1753. De Witte Os sold coffee, tea and tobacco to the townspeople, and was more than moderately successful. In 1780, his son joined the family business and together, they expanded their holdings, adding more shops throughout the region.
The company prospered, and continued to grow throughout The Netherlands, but it was not until the mid-20th century that it expanded beyond the borders of its homeland. In 1948, Douwe Egberts began selling coffee, tea and tobacco in Belgium. Over the next twenty years, the company added sales in Belgium, France and Spain. In 1978, the company was acquired by international food corporation Sara Lee. Since then, Sara Lee and Douwe Egberts has become the second largest coffee roaster in the world. Familiarly known as Sara Lee/DE, the company is a subsidiary of Sara Lee and employs over 26,000 people around the world.
The Douwe Egberts brands include Pickwick tea, Douwe Egberts coffee, Piazza d'Oro espresso, Cafitesse, Pilao coffee and of course, the Senseo system. Sara Lee sells products in nearly 200 countries. The Sara Lee brands include Sara Lee, Earth Grains, Hillshire Farm, Jimmy Dean, Ball Park, Bimbo, Kiwi, Ambi Pur, Sanex, and of course, Douwe Egberts.
Royal Philips Electronics
In The Netherlands in 1891, Gerard Philips founded a small electronics company focused on making light bulbs and other technical electronic equipment. By the 1920s, the company had begun to expand its line of products and make a name for itself as an innovator in the electronics field. In the 1920s, they began to manufacture vacuum tubes, acquiring holdings in both Germany and England as subsidiaries. In 1939, Philips began marketing their electric shaver, which is sold in the U.S. as Norelco, and which has become the standard bearer for their personal care division.
Among the other innovations that have come out of Philips are the audio cassette tape (introduced by Philips in 1963) and the compact disc (developed in partnership with Sony). Philips today is a worldwide leader in manufacture and sale of color television sets, lighting, electric shavers, medical diagnostic imaging and patient monitoring, and one-chip TV products. Since 2001, the company has won over 60 design awards for personal care and electronic appliances.
Douwe Egberts
Egbert Douwes opened a small shop in Joure, The Netherlands back in 1753. De Witte Os sold coffee, tea and tobacco to the townspeople, and was more than moderately successful. In 1780, his son joined the family business and together, they expanded their holdings, adding more shops throughout the region.
The company prospered, and continued to grow throughout The Netherlands, but it was not until the mid-20th century that it expanded beyond the borders of its homeland. In 1948, Douwe Egberts began selling coffee, tea and tobacco in Belgium. Over the next twenty years, the company added sales in Belgium, France and Spain. In 1978, the company was acquired by international food corporation Sara Lee. Since then, Sara Lee and Douwe Egberts has become the second largest coffee roaster in the world. Familiarly known as Sara Lee/DE, the company is a subsidiary of Sara Lee and employs over 26,000 people around the world.
The Douwe Egberts brands include Pickwick tea, Douwe Egberts coffee, Piazza d'Oro espresso, Cafitesse, Pilao coffee and of course, the Senseo system. Sara Lee sells products in nearly 200 countries. The Sara Lee brands include Sara Lee, Earth Grains, Hillshire Farm, Jimmy Dean, Ball Park, Bimbo, Kiwi, Ambi Pur, Sanex, and of course, Douwe Egberts.
Royal Philips Electronics
In The Netherlands in 1891, Gerard Philips founded a small electronics company focused on making light bulbs and other technical electronic equipment. By the 1920s, the company had begun to expand its line of products and make a name for itself as an innovator in the electronics field. In the 1920s, they began to manufacture vacuum tubes, acquiring holdings in both Germany and England as subsidiaries. In 1939, Philips began marketing their electric shaver, which is sold in the U.S. as Norelco, and which has become the standard bearer for their personal care division.
Among the other innovations that have come out of Philips are the audio cassette tape (introduced by Philips in 1963) and the compact disc (developed in partnership with Sony). Philips today is a worldwide leader in manufacture and sale of color television sets, lighting, electric shavers, medical diagnostic imaging and patient monitoring, and one-chip TV products. Since 2001, the company has won over 60 design awards for personal care and electronic appliances.
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